I'm not saying every research paper should have a corresponding video, but it certainly seems like an engaging way to involve the general public in the results of your research!
The views expressed are those of the author(s) and are not necessarily those of Scientific American.
ABOUT THE AUTHOR(S)
Joanne Manaster is a university level cell and molecular biology lecturer with an insatiable passion for science outreach to all ages. Enjoy her quirky videos at www.joannelovesscience.com, on twitter @sciencegoddess and on her Facebook page at JoanneLovesScience Follow Joanne Manaster on Twitter