We are happy to announce the 10th anniversary edition of world's Best Illusion of the Year Contest. Submissions are now welcome!
Researchers recommend that dentists and other health practitioners receive training in illusion awareness (my words, not theirs), so that they may counteract these and related perceptual effects...
Tomorrow (Tue 16th Dec at 8 am PST) the journal PeerJ will host a live Ask Me Anything session with us, and our collaborator Hector Rieiro (a PhD candidate in the Macknik Lab).
Horking down a huge honking burger--American style--is considered unladylike in Japan. So Freshness Burger uses an unconventional approach to maintaining Ochobo--the Japanese cultural practice of maintaining small delicate mouth features in women...
Sleights of Mind has won the Prisma Prize, an annual science communication award to the best book of the year.
This recent Honda ad showcases some striking versions of classical visual illusions
Stress is transient Type II diabetes, even when you’re otherwise healthy.
A team of scientists at the Universities of Rochester and Vanderbilt has found that study participants can see, and follow with their eyes, a ghostly image of their hand, when they wave it in front of their completely occluded eyes...
An intriguing new paper in PLoS ONE by Haselhuhn and colleagues suggests that men with wide faces make you selfish.
We’re sitting in the front row of the Phoenix Symphony Orchestra, listening to the musicians warm up for the dress rehearsal of tonight’s benefit concert starring John Williams, his movie music, and guest starring Steven Spielberg...
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