Scott Barry Kaufman is Scientific Director of The Imagination Institute and a researcher in the Positive Psychology Center at the University of Pennsylvania, where he investigates the measurement and development of imagination. Kaufman is also co-founder of The Creativity Post and author of Ungifted: Intelligence Redefined, in which he presents a holistic approach to achievement that takes into account each person’s personal goals, individual psychology, and developmental trajectory. Kaufman regularly gives keynotes and workshops for educators and business leaders on the development of intelligence, creativity, and human potential (see appearances). To book a speaking engagement, contact The Lavin Agency Speakers Bureau at firstname.lastname@example.org. To reprint one of his articles, contact email@example.com. For more on Scott, go to ScottBarryKaufman.com.