I’m really loving the new ‘Reactions’ series from the American Chemical Society. Those of us involved in the world of science communication are well aware that effective science-storytelling involves a lot of creativity and style. Some subjects lend themselves toward visual storytelling much more than others. For example, it’s fairly easy to come up with awesome visuals to accompany a story on organismal biology, engineering or even several aspects of physics. It’s not quite as easy to do this with chemistry.