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Activate Rudolph's Dormant Neural Pathway In a New Game

Time again for an INVIVO Communications holiday game - activate Rudolph's nose by traveling the neural pathway. 

This article was published in Scientific American’s former blog network and reflects the views of the author, not necessarily those of Scientific American


Time again for an INVIVO Communications holiday game!

The last few years I have been the social media manager and functional QA tester at INVIVO Communications in addition to doing my freelance art and illustration work, and I've shared past holiday games like Winter Sprinter (an 8-bit snowman running from warming) and The Santastic Voyage (a trip through Santa's bloodstream to stop the West Nöel Virus).  This year we're proud to present The Light That Saved Christmas. You play as a nervous impulse travelling a neural pathway in order to light up Rudolph's dormant nose. It's a free desktop browser game (requires the Unity engine, a brief, free download), and to say thank you for playing, INVIVO is donating to Right to Play, an organization that encourages kids to play as an essential part of their growth. 


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Surely you can help light that nose?

Seeing our animation, design and dev teams quickly pull together to create something fun and tangentially relevant to our work in the digital health industry is always interesting. (We've done animal health pharma apps before, but not magical reindeer.) My almost-5 year old son gave the game a try with me last night and dove into the trippy pathway filled with mistletoeium and neurocalcifications. With some help from me (and all my qa-testing experience) we lit Rudolph's nose and all was well.