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Pitch/Fork: The Relationship Between Sound And Taste

Pitch/Fork: The Relationship Between Sound And Taste

Sometimes a toffee sounds really good–not just the suggestion of it, but the actual toffee itself. That’s according to a study that found altering the pitch and type of instruments used in an accompanying soundtrack can modify the way food tastes.

September 4, 2013 — Layla Eplett

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